Slow down soma
Slow down soma
Share Your Voice: Help shape future improvements by taking the post-implementation survey.
Why Slow Down SoMa?
The intersection of 15th and Main Street is one of the busiest and most important pedestrian and cycling crossings in SoMa. Families, students, cyclists, and visitors use this stretch daily to dine, shop, and gather. Yet, speeding traffic creates real safety concerns and discourages walking and biking.
That’s why SoMa 501 is launching a pop-up traffic calming project during Fiesta en SoMa on October 3.
The project will feature:
A temporary street median, created with large planters, to visually narrow lanes and calm traffic.
Painted bike lanes to improve cyclist safety and visibility.
Beautification with greenery to make the area more inviting for everyone.
Together, these improvements will test strategies that make Main Street safer and more welcoming.
Benefits of Slow Down SoMa
Projects like this bring:
Safer crossings by reducing speeding and highlighting pedestrian right-of-way
Better cycling infrastructure, encouraging active transportation and healthier lifestyles
More walkability that supports local businesses and neighborhood vitality
Community pride through volunteer participation and creative placemaking
Greener, more beautiful streets that showcase SoMa’s personality
How You Can Help
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Fill out the Post-implementation Survey
Please take a few minutes to share your thoughts. Your input will guide future traffic safety projects in SoMa.
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Sponsor a Planter
Full Planter Sponsorship – $500
Your name or business will be featured on a planter for maximum visibility during Fiesta en SoMa and beyond for the duration of the pop-upHalf Planter Sponsorship – $250
Share the sponsorship with another supporter and see your name proudly displayed.Quarter Planter Sponsorship – $125
Perfect for individuals or families who want to be part of making SoMa safer and more beautiful.Or give what you can and be a Slow Down SoMa Supporter recognized on social media and on our website.